IT & Softwareentwickler Stellenangebote in Deutschland

Business Analyst, Market Research & Brand Management (f/m/d)
55.000 - 80.000 €
E.ON SE
Porscheplatz 1, Essen
55.000 - 80.000 €
Anforderungen
Muss:
- A university degree in any of the following fields: Experimental psychology, criminology, sociology, business analytics/administration, or data science.
- Experience in the use of secondary data sources such as Nielsen, LCP Delta, etc.
- At least three years of corporate or public sector experience in quantitative and qualitative research, specifically using software such as R, Python, or SAS.
- At least three years of experience in market research (customer behavior and attitudes, brand management) including research design, analysis, and reporting.
- Experience in stakeholder management and the ability to adjust to different company and regional cultures.
- Fluent English skills required; fluent German highly valued.
- Able to travel, possess self-confidence, and demonstrate persuasiveness.
Verantwortlichkeiten
- Steer and manage external market research agencies in both quantitative and qualitative research, including managing procurement processes.
- Design research studies which include research question/hypothesis development, questionnaire and interview guide design, psychometric data validation (reliability and validity statistics), data collection and cleaning, data analysis, report writing, and presenting research findings.
- Manage and engage multinational stakeholders, including the management of steering groups.
- Conduct significant primary quantitative research (hypothesis testing, multiple linear/logistic regression, factor and cluster analysis, Structural Equation Modelling, etc.).
- Conduct significant primary qualitative research (in-depth interviews, focus groups, thematic and content analysis, etc.).
- Take insights into action via communication and engagement with central and regional units, ensuring insights are implemented in business processes, collaboration, and the use of knowledge management tools and practices.
- Assist in managing knowledge management systems and communication channels (Stravito, Market Logic, intranet, LinkedIn, etc.).
- Embed knowledge sharing into day-to-day activities.
Beschreibung
At E.ON, we are united in our commitment to address the most critical issue of our time: climate change. Together with our employees and customers, we form a global community of innovators and changemakers, believing in the impact each one of us can have on our environment, society, and future generations. To keep you motivated and healthy, we offer the following benefits: - High flexibility: Hybrid work model, flexible working hours, sabbatical, and additional vacation opportunities for an excellent work-life balance. - Working from abroad: Up to 20 days in the European economic area. - Modern and agile work environment: A workplace that meets digital and ergonomic standards, with spaces designed for creativity and productivity. - Personal growth: Lifelong independent learning through a wide range of training and development opportunities. - Family service support: Assistance in various life situations through childcare, holiday care, nursing support, or everyday help. - Full board: A wide selection of fresh meals and drinks in our subsidized bistro and canteen on-site. - Various health offers: Including physiotherapy, in-house fitness club, flu vaccinations, and mental health support. - Corporate benefits: Employee share program, pension scheme, employee discounts, special insurances, and more. - A central location: Excellent public transport connections and free parking with charging points for electric vehicles. - Individual mobility: Options for private car and bike leasing. We are dedicated to ensuring a fair application process for individuals with disabilities and will involve our disability representatives at an early stage. Please let us know via the application form if you require any technical or organizational adjustments. We are happy to provide these. If you cannot apply online and would like to speak with someone, please reach out to your local recruiter.
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